Ray-Ban - 2023 trends

Fashionable houses present the defining trends for the upcoming season already at the end of the preceding year, which naturally applies not only to clothing but also to accessories. There are brands that do not follow, but rather create fashion. Such is the popular Ray-Ban eyewear brand, which, with its classic pieces, has been a significant participant in the eyewear market for decades. Let's see what styles you can't go wrong with in 2023!

Ray-Ban Aviator

The Ray-Ban Aviator sunglasses are one of the brand's most iconic pieces. It's no coincidence, as they became iconic accessories in classic films like Top Gun, where Tom Cruise wore a specially made pair.

The Aviator, also known as pilot sunglasses, was designed for American pilots serving in World War II on behalf of the U.S. military. Functionality played an important role in its design, as it had to provide the perfect protection for fighter pilots for safety reasons.

Then, returning soldiers from the war set a huge trend, as everyone admired the pilots and wanted to resemble them a little. Thus, by the 1950s, the Ray-Ban Aviator almost dominated America, and the craze continues to this day, thanks in part to the Top Gun movies.

Ray-Ban Wayfarer

Considering its release time, the next piece from the brand is the Ray-Ban Wayfarer sunglasses, whose impact on fashion and our daily lives is not behind the previously released Aviator sunglasses.

While Aviator sunglasses became popular primarily for their function, the Wayfarer completely transformed what we thought about sunglasses. When designing this style, designers no longer focused solely on function but also aimed to create an excellently designed, stylish piece that also protects the eyes from harmful rays.

The Ray-Ban Wayfarer's success spanning multiple generations is no coincidence, as upon its release, it immediately appeared in the wardrobes of famous musicians and actors, worn by stars like The Beatles, James Dean, or Bob Dylan.

After the rock stars of the '60s, the artists of the '80s also felt it was their own style, and most recently, it reappeared on store shelves in the '00s. Following this analogy, it's time for everyone to add a Ray-Ban Wayfarer to their accessories again in the '20s.

Ray-Ban Clubmaster

We ourselves find it hard to believe that a brand can produce so many iconic models. But it seems that Ray-Ban managed to do it! The Ray-Ban Clubmaster sunglasses are a reinterpretation of a 1947 browliner model, and their popularity, not surprisingly, is also associated with a movie role.

The spread of the reimagined Clubmaster is attributed to none other than Bruce Willis, who wore them in an American series in the 1980s. The popularity waned a bit in the '90s, then thanks to the retro wave of the 2000s, the style became cool again.

So much so that the term Clubmaster originally referred exclusively to Ray-Ban sunglasses, but nowadays, almost every browline style is referred to as a Clubmaster style. In terms of style, the Clubmaster has slightly more defined lines than the Wayfarer or the Aviator, making it more suitable for elegant appearances rather than casual summer outfits.

Ray-Ban Sunglasses

If we consider only the appearance, expansion, and continuous presence of the three iconic styles listed above, we can confidently say that Ray-Ban sunglasses have accompanied us for nearly 100 years and will likely stay with us for the next 100 years.

Whether we identify with the style of Tom Cruise or Bruce Willis or not, one thing is certain, a Ray-Ban sunglass represents timeless style and trendy appearance. However, fashion is not everything! Especially when it comes to preserving the health of our eyes, and Ray-Ban knows this very well.

A significant portion of Ray-Ban sunglasses are made with polarized lenses, which provide much stronger protection compared to traditional, non-polarized lenses. Non-polarized lenses only filter strong light, while polarized lenses also filter out reflected light, provide stronger contrast, and reduce glare, which means eyes tire much slower during long car journeys or winter hikes.

Ray-Ban Glasses Frames

Of course, the brand not only produces sunglasses but also optical glasses frames. The Ray-Ban glasses frames are also created in the spirit of timeless style, and among them, you can find classics like the Aviator frame.

Besides the famous sunglass styles, it's worth mentioning the Ray-Ban hexagonal frame, which, thanks to its thin arms and exciting geometric shape, is still among the most popular glasses frames.

Besides adults, children can now also enjoy the benefits of the brand, so you can dress the whole family in stylish and timeless accessories. And there's no better place for this than the eOpticians online selection, where you can get the brand's most famous models at favorable prices.